Vol. 21 No. E4 (2021): GJMBR-E Marketing: Volume 21 Issue E4 | Global Journal of Management and Business Research

Vol. 21 No. E4 (2021): GJMBR-E Marketing: Volume 21 Issue E4

GJMBR-E Marketing: Volume 21 Issue E4

GJMBR-E Marketing: Volume 21 Issue E4

Published: 2021-03-15

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Articles

Sales Strategies of Sub Brands

Mr. Rakesh N, Dr. M S Ranga Raju

13-19
The Impact of Market Orientation and Diffusion on Commercial Success of Patented Innovation in Sri Lanka

Romaine Ferdinands

31-43
Glow and Lovely: #x2018;Old Wine in a New Bottle#x2019;

Farhad Uddin

5-12
Determinants of Women Participation in Business Start-ups: Empirics of Motivators, Challenges and Opportunities

Lamin B. Ceesay, Jim Secka

21-30
Application of New Media in Enterprise Marketing: Taking Cosmetics Enterprises as an Example

Siqi Wang, Yuqing Geng

1-3

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Title and Indices	All	Last five years
Citations	4303	4056
h-index	28	27
i10-index	109	101

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Type of License	Creative Commons
Open Access	Yes
Does the author retain unrestricted copyright?	Yes
Permanent article identifier	DOI (Digital Object Identifier)