Vol. 17 No. E1 (2017): GJMBR-E Marketing: Volume 17 Issue E1 | Global Journal of Management and Business Research

We are currently updating our platform. During this period, you may experience temporary issues accessing or viewing their articles. We apologize for the inconvenience and appreciate your patience.

Vol. 17 No. E1 (2017): GJMBR-E Marketing: Volume 17 Issue E1

GJMBR-E Marketing: Volume 17 Issue E1

GJMBR-E Marketing: Volume 17 Issue E1

Published: 2017-05-11

Full Issue

Requires Subscription Download E-Journal

Articles

A Study of User-Generated Content on Social Networking Sites and its Impact on Consumer-Based Brand Equity Constructs

Iesha Khajuria, Dr. Rachna

1-8
Influence of Green Marketing on Consumer Behavior: A Realistic Study on Bangladesh

A.S.M. Saifur Rahman

9-16
Employee Retention Strategies a An Empirical Research

Dr. A. Ananda Kumar, Dr. A. Ananda Kumar

17-22
Marketing Managersa Degrees of Awareness about the Significance of the Customer Experience Management (CEM) in the Jordanian Banking, Insurance and Financial Services Sectors

Dr. Tareq N. Hashem

23-32
A Study on Role of Social Media in Agriculture Marketing and its Scope

Prof. Bite Bhalchandra Balkrishna, Dr. Anand A. Deshmukh

33-36
Impact of Human Resources Management Strategies on Job Satisfaction of the Employees of the Social Security Corporation in Jordan

sliman hawari, sliman hawari

37-46
New Trend of Promotional Strategies in Bangladesh: A Study on the Acceptance and Influence of Product Placement from Consumers Standpoint.

MD Rifat Zahir, A S M Saifur Rahman

47-54

Information

Order Certificate of Publication

Order Certificate of Publication

Matrices

Title and Indices	All	Last five years
Citations	4303	4056
h-index	28	27
i10-index	109	101

gjcst chart

Best Practices

Type of License	Creative Commons
Open Access	Yes
Does the author retain unrestricted copyright?	Yes
Permanent article identifier	DOI (Digital Object Identifier)