Marketing Managersa Degrees of Awareness about the Significance of the Customer Experience Management (CEM) in the Jordanian Banking, Insurance and Financial Services Sectors

Authors

  • Dr. Tareq N. Hashem

Keywords:

, banks, customer experience management

Abstract

Array

How to Cite

Dr. Tareq N. Hashem. (2017). Marketing Managersa Degrees of Awareness about the Significance of the Customer Experience Management (CEM) in the Jordanian Banking, Insurance and Financial Services Sectors. Global Journal of Management and Business Research, 17(E1), 23–32. Retrieved from https://journalofbusiness.org/index.php/GJMBR/article/view/101321

Marketing Managersa Degrees of Awareness about the Significance  of the Customer Experience Management (CEM) in the Jordanian  Banking, Insurance and Financial Services Sectors

Published

2017-01-15