Vol. 16 No. E2 (2016): GJMBR-E Marketing: Volume 16 Issue E2 | Global Journal of Management and Business Research

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Vol. 16 No. E2 (2016): GJMBR-E Marketing: Volume 16 Issue E2

GJMBR-E Marketing: Volume 16 Issue E2

GJMBR-E Marketing: Volume 16 Issue E2

Published: 2016-06-13

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Articles

Elixir of the Service Quality of Islamic Banking Sector in Bangladesh

Md. Alauddin

1-10
A Conceptual Study of Mystery Shopping as an Ancillary Method for Customer Surveys

S. Suneetha Devi, Prof. A. Vidhyadhara Reddy

11-17
Investigating the Factors Leading towards the Purchase of a Perfume Brand; An Empirical Study of Working Females in Karachi

Zainab Agha

19-28
Understanding the Tractor Market: an Exploratory Study in Haryana (India)

Bajrang Lal, Dr. Ajmer Singh

29-34
Travel from Traditional Marketing to Digital Marketing

Yakup Durmaz, Ibrahim Halil Efendioglu

35-40
Is Advertisement a Valid Tool to Increase Sales: A Study of Indian Manufacturing Companies

Dr. Sanchita

41-48

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Title and Indices	All	Last five years
Citations	4303	4056
h-index	28	27
i10-index	109	101

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Type of License	Creative Commons
Open Access	Yes
Does the author retain unrestricted copyright?	Yes
Permanent article identifier	DOI (Digital Object Identifier)