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Vol. 22 No. E1 (2022): GJMBR-E Marketing: Volume 22 Issue E1
 
GJMBR-E Marketing: Volume 22 Issue E1

GJMBR-E Marketing: Volume 22 Issue E1

Published: 2022-03-30

Full Issue

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Articles

  • A Theoretical Review of Models Associated with Marketing and the Effect of the COVID-19 Pandemic

    A Theoretical Review of Models Associated with Marketing and the Effect of the COVID-19 Pandemic

    Michael Mncedisi Willie

    25-31

    • Article PDF
  • Cultural Erosion through Retail Globalization

    Cultural Erosion through Retail Globalization

    Judith Lynne Zaichkowsky

    11-14

    • Article PDF
  • An Empirical Model of Acceptance of Mobile Payment in Malaysia

    An Empirical Model of Acceptance of Mobile Payment in Malaysia

    Cao Yong, Li Qiang

    1-10

    • Article PDF
  • Efficacite Des Strategies De Marketing-Mix Sur La Clientele Des Etablissements De Remise En Forme. Etude Pilote Et Preliminaire Dans La Ville De Yaounde (Cameroun)

    Efficacite Des Strategies De Marketing-Mix Sur La Clientele Des Etablissements De Remise En Forme. Etude Pilote Et Preliminaire Dans La Ville De Yaounde (Cameroun)

    Djouberou Jean-Louis, Saidou Victor, Fouda Omgba Nsi Andr#xE9; Landry

    15-24

    • Article PDF

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Title and Indices All Last five years
Citations 4303 4056
h-index 28 27
i10-index 109 101
gjcst chart Read More

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Type of License Creative Commons
Open Access Yes
Does the author retain unrestricted copyright? Yes
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