Impact of Internet Usage on Undergraduate Academic Performance (Special Reference to YouTube online video platform usage)
Keywords:
youtube, excessive usage, purpose, influence
Abstract
The study focuses on the undergraduates#x2019; academic performance and influence from YouTube. Non probability convenient sampling method has been utilized to select the sample. The sample included 60 undergraduates from a leading higher educational institute in Sri Lanka, representing three faculties (Business, Engineering and Computing). To collect the data, both quantitative and qualitative methods were used (in-dept. interview
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How to Cite
W.D.N Madhavika, & R.M.N.M. Rathnayake. (2020). Impact of Internet Usage on Undergraduate Academic Performance (Special Reference to YouTube online video platform usage). Global Journal of Management and Business Research, 20(G1), 11–24. Retrieved from https://journalofbusiness.org/index.php/GJMBR/article/view/3015
Published
2020-01-15
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This work is licensed under a Creative Commons Attribution 4.0 International License.