Vol. 17 No. E3 (2017): GJMBR-E Marketing: Volume 17 Issue E3 | Global Journal of Management and Business Research

We are currently updating our platform. During this period, you may experience temporary issues accessing or viewing their articles. We apologize for the inconvenience and appreciate your patience.

Vol. 17 No. E3 (2017): GJMBR-E Marketing: Volume 17 Issue E3

GJMBR-E Marketing: Volume 17 Issue E3

GJMBR-E Marketing: Volume 17 Issue E3

Published: 2017-12-23

Full Issue

Requires Subscription Download E-Journal

Articles

The Empirical Determinants of Aggregate Demand and its Effects on the Nigerian Population

Past. Dr. Abomaye-Nimenibo

1-30
The Role of a Social Media Marketing in Building Brand Equity- A Special Reference to Travel and Tourism Industry in Sri Lanka

Dhanushanthini Ajanthan

31-37
Analyzing Website Characteristics that Influences Consumer Buying Behavior

Nashid Bintey Hayder

39-50
The Lethargic Government Public Expenditure Torpedoring Economic Development in Nigeria drom 1970-2014

Past. Dr. Abomaye-Nimenibo

51-73
Competitive Strategy Orientation and Innovative Success: Mediating Market Orientation a Study of Small-Medium Enterprises

Chalchissa Amentie Kero

75-89

Information

Order Certificate of Publication

Order Certificate of Publication

Matrices

Title and Indices	All	Last five years
Citations	4303	4056
h-index	28	27
i10-index	109	101

gjcst chart

Best Practices

Type of License	Creative Commons
Open Access	Yes
Does the author retain unrestricted copyright?	Yes
Permanent article identifier	DOI (Digital Object Identifier)