Measuring Service Gap of Banking services in Bangladesh- A Study Based on Selected Private Commercial Bank in the Northern Region

Authors

  • Tarannum Islam

  • Shekh Md. Sahiduj Jaman

  • Tanzila Rahman Lubna

DOI:

https://doi.org/10.34257/GJMBRCVOL21IS1PG55

Keywords:

servqual, service gap, tangibility, reliability, responsiveness

Abstract

This research investigates the service gap between client#x2019;s expectation and perception regarding banking services in Bangladesh with a particular focus on the SERVQUAL model along with the five dimensions: Tangibility, Reliability, Responsiveness, Assurance, and Empathy. We investigate the dimensions of quality of banking service and its impact on customer satisfaction. A self-administered and structured questionnaire use to collect data from 200 respondents of banks#x2019; clients. The SPSS software use here for analyzing data.

How to Cite

Tarannum Islam, Shekh Md. Sahiduj Jaman, & Tanzila Rahman Lubna. (2021). Measuring Service Gap of Banking services in Bangladesh- A Study Based on Selected Private Commercial Bank in the Northern Region. Global Journal of Management and Business Research, 21(C1), 55–62. https://doi.org/10.34257/GJMBRCVOL21IS1PG55

Measuring Service Gap of Banking services in Bangladesh- A Study Based on Selected Private Commercial Bank in the Northern Region

Published

2021-01-15