Global Journal of Management and Business Research
Effect of Self-Reliant Policy on FDI in India: Case Study of Automobile Multinationals
South Asia shows a trend of being the most critical location for foreign investors especially the case of India and it is ready to liberalise its FDI regulations further to boost FDI inflows The car industry is one of India s most significant economic development drivers and a sector with significant involvement in international value chains The COVID-19 epidemic had a significant influence on the volume of FDI inflows However the Indian government s remarkable resilience led to significant policy changes and prompt decision-making that lessened the impact and allowed the industry to forge its course among India s industrial sectors While addressing the dearth of study on self-reliant policy 2020 which incorporates the subject of Make in India and Make for the World among international business experts this dissertation seeks to improve upon current institutional theory on FDI literature FDI inflows in India increased as the automobile and automotive component industries expanded into electric vehicle segments This paper examines the roles of government policy infrastructure and other enabling variables in that development This research is accomplished by adopting a qualitative approach and a research design based on various case studies focusing on the recent FDI decisions made by multinational automakers The results emphasise the significance of host government policy changes that impact how enterprises operate in the nation
Copyright (c) 2024 Authors and Global Journals Private Limited http://creativecommons.org/licenses/by/4.0/
Portfolio Risk and Diversification: Bitcoin and Currencies Classics
Industry 4 0 and digital transformation has accelerated the birth and emergence of virtual assets such as cryptocurrencies or cryptoassets Bitcoin is Virtual currency that has captured the major attention of finance theorists and practitioners This asset currency has achieved the highest market value to date The objective of this thesis is to verify this the behavior and relationship between bitcoin and several financial assets in the framework of an international diversification strategy of a composite portfolio Conventional and Crypto assets Bitcoin can thus be considered as a new asset class of diversification Faced with this observation between bitcoin and a selection of raw materials we have studied the relationship between bitcoin and a selection of currencies namely EUR GBP and JPY We refer to the value at risk VaR by three empirical methods and the conditional value at risk CVaR for a robustness target Data are daily from 29 10 2016 on 23 10 2020 We find that the inclusion of bitcoin in a diversified portfolio can significantly improve risk and rendement characteristics
Evaluating the Impact of GST on the FMCG Sector: A Comparative Study of India and the USA (2013-2022)
This study explores the impact of the Goods and Services Tax GST on the Fast-Moving Consumer Goods FMCG sector in India with a comparative analysis involving the USA from 2013 to 2022 The primary aim is to determine how macroeconomic variables such as the inflation rate and GDP growth rate of India and the USA independent variables influence the stock returns of major FMCG companies in India including ITC Britannia Dabur Emami Colgate Godrej Hindustan Unilever and Nestle dependent variables The research investigates whether the inflation and GDP growth rates of the USA have any significant effect on the stock returns of Indian FMCG companies recognizing the interconnectedness of global economies and markets The USA is chosen for comparison due to its mature FMCG market distinct tax structure sales tax instead of GST and its influence on global economic trends which can indirectly affect Indian markets through trade investment and supply chain linkages By employing econometric models to analyze the relationship between these variables the study provides insights into how GST inflation and GDP growth rates influence stock market performance in the FMCG sector The findings highlight whether global economic conditions particularly those of the USA have any bearing on the stock returns of Indian FMCG firms offering valuable implications for investors policymakers and businesses operating in these regions
Funding Strategies Used by Hispanic Churches in South Florida.
The congregations in the United States need help with attendance A decline in church membership results in a decrease in funds This unfavorable effect on the institution s finances can affect the congregation s operations This article seeks to assess and recommend a funding strategy for Hispanic Churches in South Florida Correspondingly Churches and other faith-based institutions require solid financial management to attain financial sustainment Congregation administrators should focus on external and internal factors financial planning and developing and maintaining collaborations with external entities to grow their finances
Examining Employee Perception on the Implementation of Business Process Re-Engineering: A Study in the Department of Academic Administration in a South African University of Technology
This study investigates the perceptions of employees regarding the implementation of a Business Process Re-engineering BPR program The primary focus of the study is to examine how employees perceive the impact of BPR on their work routines and their overall assessment of the project s success By exploring these areas the study aims to gain a deeper understanding of how employees perceive and experience the changes brought about by the BPR initiative To gather comprehensive insights the study employed various research methods such as surveys interviews and observations to collect data from employees across different departments involved in providing services to the Department of Academic Administration The study investigates whether the implementation of BPR has resulted in increased efficiency streamlined workflows and improved productivity or if it has introduced challenges and disruptions to their work routines By examining the employees assessment of the project s success the study provides valuable insights into the effectiveness of the BPR implementation and identifies areas of improvement or potential challenges that need to be addressed
Copyright (c) 2025 Authors and Global Journals Private Limited http://creativecommons.org/licenses/by/4.0/
Sustainable Warehouse Operations Safety: Integrating Risk Mitigation and Environmental Performance in Modern Logistics
As global supply chains become increasingly complex sustainable and safe warehouse operations have emerged as a top priority for logistics leaders This article explores how integrating sustainability and safety can yield significant operational environmental and reputational benefits It highlights key operational risks in warehousing tools for mitigating them and how technology employee engagement and performance metrics play a pivotal role in building resilient warehouse environments By aligning occupational health standards with environmental performance goals organizations can future-proof their logistics strategies and lead responsibly in an evolving regulatory and consumer landscape
Human Resource Practices and Employees’ Performance in Higher Education Institutions in General Santos City
This paper investigated the association between HR practice and employee performance in the selected private HEIs in General Santos City With the idea of how the HRM practices- recruitment and selection training and development performance management compensation and benefits- being implemented would affect employees performance relative to the prevailing conditions of utilization of HR practices extent timing of implementation timelessness timely completion of day-to-day activities timeliness the study provided and tested for research measures Simple random technique was used to select 265 respondents that participated through structured questionnaires The study also explored the role of individuals demographic characteristics age sex position salary education level years of service on HR practices and performance outcomes Statistical analysis with the help of Spearman s rho Kruskal-Wallis and Mann-Whitney U tests demonstrated that well implemented HR practices were significantly correlated to higher employee performance Variations in the extent and quality of implementation of HR practice are apparent among demographic groups Implications The results highlight the broader importance of strategic HR practices on workplace productivity and organizational achievement Practical implications HR interventions should be personalized supportive profanity-based technologies and transparent and inclusive recruitment and training programs
The Role of IoT in Enhancing Supply Chain Management
I Introduction- Nowadays in a volatile and interdependent world economy supply chain management SCM is a key factor for business competitiveness Digital technologies in particular IoT are turning traditional supply chains into an intelligent responsive connected networks It is the interconnection of physical devices that collect and exchange data over the internet called IoT Through the integration of sensors and software into logistics assets such as containers vehicles and equipment IoT enables real-time visibility process automation and data-driven decision making Akyuz and Bicer 2022 This essay describes how IoT improves supply chain management by increasing operational efficiency transparency predictive analytics and sustainability
Integrating Circular Economy Principles into Commercial Contracts Design: Challenges and Strategic Solutions
Abstract- This paper explores the integration of Circular Economy CE principles into commercial contract design It demonstrates the traditional commercial contracts character-istics often focusing on cost reduction and performance targets without integrating sustainability and CE principles as a primary focus element This is highlighted as a key weakness that may be considered a barrier as it does not obligate contractors to retrieve any resources after products or materials reach their end-of-life cycle The paper proposes designing commercial contracts using several strategies that extend supplier responsibilities introduce incentive-based payments for product recovery actions at the end-of-life cycle and integrate these requirements into the commercial contract Scope of Work By aligning contract terms with CE principles companies can strengthen sustainability outcomes while sustaining business operational excellence and long-term business goals
The Impact of Zakat Compliance Among Taxpayers on Enhancing Institutional Performance: An Applied Study Using Structural Equation Modeling (SEM) at the General Authority for Zakat – Sanaa, Yemen
This study examined the causal impact of zakat compliance on the institutional performance of Yemen s General Authority for Zakat It employs a novel integrated theoretical framework that combines the Theory of Planned Behavior Social Exchange Theory and Organizational Legitimacy Theory- a comprehensive approach not previously applied in the context of zakat institutions with this level of comprehensiveness A quantitative research design was adopted and data were collected from 398 managerial staff members using a validated electronic questionnaire The relationships among five dimensions of zakat compliance-religiosity trust awareness zakat as a tax deduction and the administrative and regulatory system- were examined using Partial Least Squares Structural Equation Modeling PLS-SEM The findings reveal that zakat compliance has a substantial effect on institutional performance explaining 90 8 of its variance R 0 908 Religiosity emerged as the strongest predictor 0 421 followed by the administrative and regulatory system 0 375 trust 0 302 awareness 0 271 and zakat as a tax deduction 0 248 These results confirm the multidimensional nature of compliance and its significant role in enhancing Economic efficiency transparency and strategic effectiveness
The Impact of Transparency, Resources, Good Governance and Professionalism on Successful Operations of Destination Management Companies (DMCs)
The tourism industry has generated substantial revenue and provided numerous employment opportunities especially in hospitality transportation and service sectors Within this context Destination Management Companies DMCs play a crucial role by managing travel arrangements including accommodation tours transportation and local services in coordination with various stakeholders like hotels tour operators and local guides DMCs also face several operational challenges that affect their success which include a lack of thorough market research financial instability poor customer support and an over-dependence on seasonal tourism as per litreture Given these challenges understanding the key factors that contribute to the success of DMCs is critical for improving their performance and ensuring their long-term viability This study aims to identify and analyze the factors that influence the success of DMCs in Sri Lanka providing insights that can help these companies navigate the complexities of the tourism industry The study focuses on independent variables such as transparency good governance resource management and professionalism which are considered essential for DMC success as the dependent variable
Regulatory Awareness and Understanding, Organizational Culture, and Compliance in the Procurement Processes of National Government Agencies in Region XII
Procurement compliance plays a vital role in public sector governance by fostering transparency accountability and the effective use of public resources Previous studies have indicated that individual awareness and organizational culture impact compliance behavior however there is limited evidence in Region XII South Cotabato Philippines This quantitative study examined how awareness and organizational culture influence procurement compliance among government agencies in South Cotabato Data were gathered using a structured questionnaire distributed to procurement personnel To analyze the relationships between awareness organizational culture and compliance outcomes descriptive statistics Pearson correlation and multiple linear regression were utilized The findings indicated that both awareness and organizational culture significantly influence procurement compliance A moderate positive correlation was found between awareness and compliance r 0 56 and organizational culture and compliance r 0 59 suggesting that a better understanding and a supportive organizational environment led to improved adherence to procurement regulations To enhance procurement practices it is crucial to raise staff awareness and develop a compliance-focused organizational culture
Macroeconomic Factors for Stock Return in Nepal
Abstract- This study examines the relationship between key macroeconomic variables and the stock market return in Nepal particularly focusing on the NEPSE Index Using time series data from 2014 to 2023 and employing multiple regression analysis the study evaluates the influence of interest rate inflation rate exchange rate industrial production and broad money supply on stock market performance Results reveal that exchange rate and money supply significantly and positively affect NEPSE while inflation and interest rates show a negative but statistically insignificant impact The findings are expected to aid investors and policymakers in understanding economic drivers of market behavior in Nepal
Beyond Borders: Rethinking National Sovereignty and Comparative Advantage in the Wake of COVID-19
I Introduction D oes national sovereignty call into question the principle of comparative advantage This is the question we are entitled to ask ourselves in light of the statements and decisions made to end the coronavirus COVID-19 pandemic If we refer to the statements made by French President Emmanuel Macron on 12 March 2020 Angela Merkel on 11 March 2020 and Donald Trump the President of the United States the conclusion is clear In the face of the coronavirus COVID-19 pandemic the disruption of supply chains that is threatening among other things the availability of gels and protective masks in European countries the United States and even the rest of the world means that the development model based solely on the law of markets must be called into question For the French President for example and I quote To delegate our food our protection our ability to care for our living environment to others is madness According to them the consequences of the pandemic prove that it is not always best to follow market forces even when it comes to international trade In so doing the fight against the coronavirus pandemic brings back into fashion the theory of the supremacy of national sovereignty over free trade or at least the application of the principle of comparative advantage for certain goods at least in certain situations Whether it be the protectionist arguments of industrial infancy the arguments of industrial senescence the arguments of strategic goods the arguments of strategic trade policy etc they all have as their backdrop the theory of the supremacy of national sovereignty over the principle of comparative advantage
Cross-Sectional Analysis of the Resistance to the Use of Mobile Money Transfer Services. An Application to the Case of Airtel Congo Customers
Abstract- This article aims at assessing the impact of moderating factors on behavioral intuition and the use of mobile money technology Using the revised unified theory of acceptance and use of technology as a working basis we selected key constructs and developed a research model to adapt and delve into the question The moderating roles of three sociodemographic factors age gender and marital status are examined Data collection was conducted through a questionnaire submitted to Airtel Congo customers in the Brazzaville department The validation of the research model was carried out using fuzzy set modeling through the totally fuzzy logic operationalized by Cheli and Lemmi 1995 The results obtained in this area including the effective implementation of the completely fuzzy and relative logic and their limitations have been presented To clarify the specific role of moderator factors we compared the value of the fuzzy multidimensional general resistance index of customers calculated without taking into account the moderator factors with that of the fuzzy multidimensional general index estimated after considering these factors The fuzzy multidimensional general resistance index of customers excluding the moderator factors is estimated at 0 475 47 5 of Airtel Congo customers surveyed are moderately resistant to using mobile money transfer services
unified theory of acceptance and use of technology; totally fuzzy and relative logic; mobile money transfert; airtel congo
Beyond Operational Efficiency: A Practitioners Journey Toward Human-Centered Facility Management in Indias Corporate Capital.
Abstract- This study explores the evolution of facility management practices in Gurugram s corporate sector through a two-year practitioner journey Based on structured audits ethnographic observations and interviews with over 50 employees across eight major office sites 2023 2025 the research tracks a shift from compliance-driven operations to human-centered approaches Findings show that workplaces embracing empathy and inclusion- what this study terms empathetic infrastructure - report a 23 higher employee retention rate and 31 greater satisfaction scores than traditionally managed sites As both a workplace professional and poet I bring a dual lens to this research My poem Beyond Paychecks reflects the emotional landscape of corporate life- burnout purpose and culture- which complements the study s data-driven insights
Factors Affecting Employee Retention of a State University in Eastern Visayas, Philippines
Abstract- A low employee retention rate is incredibly disruptive to the growth of an organization The study examined the needs of employees of a State University in Eastern Visayas Philippines to remain in the organization for the maximum amount of time The study investigated the factors of employee retention of the said state university A survey was conducted using a structured questionnaire among 218 employees randomly selected from the two campuses of a State University Descriptive analysis was used to analyze the respondents sociodemographic characteristics employment profile retention awareness and willingness to stay in the university Binary logistics regression was employed to identify the factors affecting employee retention of a state university in Eastern Visayas Philippines Results showed that out of the eight sociodemographic variables examined only the employee s age significantly influenced job retention This implies that as the employee gets older he she will likely remain or stay in the university Regression results showed that workload work flexibility organizational culture and leadership were significant factors of employee retention
Does the Management of Cultural Diversity Guarantee the Social Performance of SMEs An Exploratory Qualitative Study in the Cameroonian Context
Abstract- The objective of this research is to understand how cultural diversity management contributes to the social performance of Cameroonian SMEs To achieve this objective we used a qualitative approach The semi-directed interviews conducted with SMEs in the city of Yaound made it possible to collect data that were analyzed using Nvivo10 software The results show that good cultural diversity management contributes to improving the social climate and working conditions in particular through a number of factors such as internal regulations and procedures manuals organizational culture flexible informal management training and staff awareness To this end we recommend that SMEs implement less rigid organizational systems for better inclusive participation of employees in the company in order to ensure transparent internal communication
The Role of Human Resource Management in Enhancing Employee Motivation: A Case Study Perspective
Abstract- Employee motivation is a key determinant of organizational productivity and success This paper explores how Human Resource Management HRM functions contribute to enhancing employee motivation particularly within public and private institutions in developing countries The study reviews relevant motivational theories and HRM strategies supported by a brief case analysis from a local institution in Somaliland The findings show that factors such as fair compensation training opportunities positive employee relations and clear career growth paths significantly influence employee performance and satisfaction
Transforming Human Resource Management with AI: Challenges and Possibilities
Abstract- Human capital is a vital asset in today s competitive world essential for enhancing workplace performance and effectiveness To enhance employee performance and gain a competitive edge firms must adopt innovative human resource practices Very shortly human resource manage-ment HRM will transition from conventional practices to the most advanced ones including augmented intelligence automation robotics and artificial intelligence AI This literature analysis was conducted to examine the potential opportunities and challenges of practice The proliferation of AI-based HRM practices over the past ten years has prompted a new series of research studies on the consequences of AI adoption on both human and corporate outcomes as well as the evaluation of AI-based HRM practices The way we work is organized in businesses as a result of the adoption of these technologies AI has the power to fundamentally decide how we live or life and work The AI facilitates the HRM with both an opportunities and challenges Today s HR experts are more focused on maximizing the interaction between human and automated work to provide a straightforward and understandable working environment that provides adequate time to improve their performance
The Influence of Local Social Media Influencers Towards Millennials Purchase Intention in General Santos City
Abstract- This study examines the influence of local social media influencers on the purchase intentions of millennials in General Santos City Focusing on key influencer traits such as authenticity engagement expertise number of followers and trustworthiness the research investigates how these factors shape consumer behavior within this demographic A representative sample of millennial respondents answers were gathered and studied to find out how the traits of influencers affect people s decisions to buy The results show that millennials are greatly influenced by leaders who are seen as real believable and reliable Millennials responses to influencer content and their subsequent buying plans are also affected by their age level of education and job status The study shows that influencer marketing is becoming a more important tool for businesses that want to reach youth There are suggestions for how influencers business owners and social media managers can improve their marketing tactics and build stronger relationships with customers The study also offers areas for further research to better understand how influencers and consumers interact in different situations
The Perceived Value of Digital Transformation in Businesses: The Experience of Six Executives in Cameroon
Abstract- The aim of this research is to identify the density of perceived benefits and sacrifices of the digitization process implemented within companies based on semi-directive interviews centered on the experience discourse of managers It is therefore part of an analytical logic of perceived value concerning the digital transformation of companies from the point of view of their managers The results obtained reveal some thirty positively perceived values of digital transformation as well as the changes induced by it in the cases studied within Cameroonian companies
Socio-Economic Factors Influencing the Adoption of LinksFarm Project by Vegetable Farmers in Malungon, Sarangani
Abstract- This study investigates the impact of Corporate Social responsibility on Brand Satisfaction among hotel sectors in General Santos City Environmental and Ethical Responsibility were used as indicators for CSR while brand image and brand equity were used as indicators for Brand Satisfaction The study targeted 385 respondents who were guests of the hotels in General Santos City Data were collected from August 2024 to November 2024 through face-to-face surveys The researcher also employed an online survey through QR code scanning for some hotels that are practicing environmental sustainability This study was correlational employing different statistical treatments to address the study s objectives Frequency counts and percentages were used to analyze the respondents demographic data weighted mean and standard deviation were used to analyze the CSR and brand satisfaction level
Consumer Perception of Immersive Advertising in the Metaverse-An Analysis of the Fashion Industry
Background Research- Forward-thinking analysts and global business researchers have developed a growing interest in understanding the metaverse which represents a fully digital interactive ecosystem built from advanced technology and human-engineered applications to replicate virtual reality elements Periyasami Periyasamy 2022 Neal Stephenson first introduced the concept of the metaverse in his literary work published in 1992 The metaverse has developed from theoretical discussions and now emerges as practical applications through the advancement and integration of fundamental technologies like augmented reality AR and virtual reality VR which support an interconnected digital ecosystem As multiple technological factors continue to advance the metaverse remains collaborative and immersive which has progressively transformed the fashion industry E-commerce transaction efficiency benefits from accelerated graphical data processing while sophisticated machine learning algorithms utilize predictive analytics to create shopping experiences tailored to user behavior
Impact of Working Capital Management on the Financial Performance of Select Listed Sectoral Indices: An Evidence from India.
This paper is an attempt to investigate whether working capital management influences the financial performance of the sample companies or not In order to achieve this objective the researchers have taken into consideration seven sectorial indices and each sectorial index is represented by ten companies The research is based on a reference period of fifteen years ranging from 2006 to 2020 The researchers have taken Return on Capital Employed ROCE and Return on Net Worth RONW as proxy to financial performance After the thorough analysis the overall findings put forth by the study confirm that working capital management has statistically significant impact on the financial performance of the sample companies The findings presented by the study affirm that Average Receivable Period ARP and Average Payable Period APP positively impact the financial performance of the sample firms statistically in a significant manner However on the other hand the results also affirm that Inventory Conversion Period ICP and Cash Conversion Cycle CCC negatively impact the financial performance of the sample firms statistically in a significant manner
Adaptive Financial Controlling in Times of Crisis: Evidence from Eastern European Retail
In the context of unprecedented geopolitical economic and supply chain disruptions in Eastern Europe over the past decade the role of financial controlling in retail has undergone a fundamental transformation This article offers a comprehensive practitioner-driven analysis of adaptive financial controlling in the high-volatility environment of the Ukrainian and broader Central and Eastern European CEE retail sector Drawing from my experience as a Key Account Manager in leading multinational and local retail companies- including managing through the collapse of major clients currency devaluations and war- I present a novel adaptive controlling cycle specifically tailored for markets exposed to extreme uncertainty The research employs a mixed-methods approach integrating operational data from the Ukrainian home appliance market 2018 2025 benchmarking against Poland and Lithuania and qualitative insights from industry peers and published reports GfK Euromonitor PwC
Beko Europe (formerly Whirlpool Ukraine) Kyiv
Financial Obligations on Work Stress, Work-Life Balance, and Work Commitment of Bank Employees
The impact of financial obligations within the context of the General Santos City bank employees was studied to determine how it affected work stress work-life balance and work commitment With emerging market dynamics and the evolving employee value proposition this research filled a relevant gap in the study by exploring the impact of financial obligations on employee well-being and organizational behavior in the banking industry in the locality Data was collected from a sample of 185 employees from six of the major banks using a quantitative descriptive correlational design The study found that while financial obligations were low overall certain debt sources such as credit card debts and loans indicated moderate levels Higher financial obligations had a significant association with increased work stress and decreased work-life balance but counterintuitively had a positive association with work commitment
The Saving and Investing Behaviours of Members of Large Credit Cooperatives in General Santos City: Their Risk Attitude, the Cooperative’s Investment Schemes, and Corporate Earnings
This study examined the saving and investing behaviors of members of large credit cooperatives in General Santos City focusing on the influence of members risk attitudes cooperative investment schemes and expected corporate earnings The findings revealed that the majority of members possessed high educational attainment stable full-time employment and fell within the middle-income bracket-factors that contributed to financially prudent and consistent saving and investing habits Members displayed a generally conservative approach to risk favored low - to moderate-risk financial products and demonstrated increased financial activity when cooperative earnings were perceived to be strong Trust in the cooperative particularly in its investment schemes and financial stability emerged as a critical factor influencing both saving and investing decisions Automatic savings mechanisms incentives and transparent financial reporting further reinforced positive financial behavior Statistically significant relationships were found between members financial behaviors and their risk attitudes the cooperative s investment offerings and expectations of corporate earnings
Temporal Dynamics of Internal Financing on Financial Performance Within a Corporate Governance Sustainability Framework: Evidence from Listed Real Sector Non-Financial Firms at the Nairobi Securities Exchange (NSE)
Abstract- There is growing recognition of the central role corporate governance plays in providing specialized services that align firms towards accountable and transparent financial practices What is not clear however is the conditional effect of corporate governance on the causal link involving internal financing and financial performance Therefore this study exploits the principles underlying the Agency and Pecking Order Theories to probe how corporate governance conditions the effect of retained earnings a popular internal financing source on the financial performance of real-sector non-financial firms listed at the Nairobi Securities Exchange NSE The study employs a causal-explanatory design that targets 51 real-sector non-financial firms listed at the NSE A sampling frame defined for the period 2016 to 2022 inclusive is used to identify 42 firms with complete and suitable financial records that constituted the secondary data After running the relevant diagnostic tests retained earnings had a positive and significant direct effect on financial performance b 0 653 p 0 001 This effect however diminishes on introducing corporate governance The interaction between retained earnings and corporate governance was positive and significant b 0 263 p 0 05 an indication that corporate governance strengthened the dynamics of internal financing on financial performance However on its own corporate governance impacted financial performance negatively showing that embracing corporate governance may be counterproductive in the short term depending on the firm s context
Firm Characteristics and Profitability in Nigerian Consumer Goods Firms: Assessing the Moderating Role of Firm Size
This study examines the impact of firm characteristics on the profitability of listed consumer goods companies in Nigeria The specific objectives are to assess the influence of firm characteristics liquidity leverage and age on the profitability of these companies in Nigeria and to explore the moderating effect of firm size on the relationship between firm characteristics and profitability The ex post facto research design was implemented for this study The data were collected from secondary sources particularly the audited financial reports of 16 consumer goods companies listed on the Nigerian Exchange Group as of December 31 2022 spanning a decade 2013-2022 using purposive sampling techniques The Descriptive and inferential statistics were employed to analyze the data The Panel regression analysis was conducted for hypothesis testing and pre-estimation and post-estimation procedures were executed The Hausman test confirmed that the random effect model was appropriate The findings indicate that liquidity has a negative and significant impact on profitability while leverage and firm age exhibit positive but insignificant effects The moderating effect of firm size on the relationship between firm characteristics and profitability reveals that liquidity significantly affects profitability Conversely leverage and firm age have adverse and insignificant effects