MD SAZZAD MAHMUD; FARHANA AHMED. Effect of Brand Experience and Product Involvement on Brand Loyalty: A Study on Mobile Phone Sets in Bangladesh. Global Journal of Management and Business Research, [S. l.], v. 21, n. E3, p. 51–70, 2021. Disponível em: https://journalofbusiness.org/index.php/GJMBR/article/view/3434. Acesso em: 6 may. 2024.