AYOZIE DANIEL. The Effective use of Relationship Marketing Strategy for Customer Satisfaction and Retention by Igbo SMEs in Nigeria. Global Journal of Management and Business Research, [S. l.], v. 13, n. E6, p. 31–56, 2013. Disponível em: https://journalofbusiness.org/index.php/GJMBR/article/view/1008. Acesso em: 15 may. 2024.