On the March again "Better Dey Come" Goodluck to Nigerians" the use of Marketing and Advertising Strategies in Political Marketing. Global Journal of Management and Business Research, [S. l.], v. 13, n. 26, p. 15–27, 2013. Disponível em: https://journalofbusiness.org/index.php/GJMBR/article/view/. Acesso em: 18 oct. 2026.