Creative Advertising; What is it and can it Create Positive Brand Images and Purchasing Possibilities?. Global Journal of Management and Business Research, [S. l.], v. 14, n. E4, p. 19–24, 2014. Disponível em: https://journalofbusiness.org/index.php/GJMBR/article/view/1427. Acesso em: 18 feb. 2026.