aoMarket Segmentation and its Impact on Customer Satisfaction With especial reference to Commercial Bank of Ceylon PLCa. Global Journal of Management and Business Research, [S. l.], v. 12, n. 17, p. 33–40, 2012. Disponível em: https://journalofbusiness.org/index.php/GJMBR/article/view/100272. Acesso em: 19 feb. 2026.