@incollection{,
	
					
					
					F53E2353840A46600B65192812F68706
				,
	author={{Mr. SayedAhmed} and {University of Dhaka}},
	journal={{Global Journal of Management and Business Research}},
	journal={{GJMBR}}2249-45880975-585310.34257/GJMBR,
	address={Cambridge, United States},
	publisher={Global Journals Organisation}12205762
}

@incollection{b0,
	
	
		,
	title={{Children's Susceptibility to Peer Group Influence: An Exploratory Investigation}}
		,
	author={{
			GwenRBachmann
		} and {
			DeborahRJohn
		} and {
			AkshayRRao
		}}
		
		
	
	
		,
	journal={{Advances in Consumer Research}}
		,
	editor={Leigh McAlister and Michael L. Rothschild}
		
			20
			
			,
	year={1993}
			,
	publisher={Association for Consumer Research}
		
	

}

@incollection{b1,
	
	
		,
	title={{Reference Group Influence on Product and Brand Purchase Decisions}}
		,
	author={{
			WilliamOBearden
		} and {
			JMichael
		} and {
			Etzel
		}}
		
		
	
	
		,
	journal={{Journal of Consumer Research}}
		
			9
			
			,
	year={1982. September}
		
	

}

@book{b2,
	
	
		,
	author={{
			RBCattell
		}}
		,
	title={{the Scientific Use of Factor Analysis. Plenum}}
				New York
		
			,
	year={1978}
		
	

}

@book{b3,
	
	
		,
	author={{
			RDCattell
		}}
		,
	title={{The Scree test for the number of factors}}
				,
	editor={
			Multivariatebehaviouraresearch
		}
		
			,
	year={1966}
			
		
	

}

@incollection{b4,
	
	
		,
	title={{Socially Distant Reference Groups and Consumer Aspirations}}
		,
	author={{
			ACocanougher
		} and {
			GradyDBenton
		} and {
			Bruce
		}}
		
		
	
	
		,
	journal={{Journal of Marketing Research}}
		
			8
			
			,
	year={1971. August}
		
	

}

@incollection{b5,
	
	
		,
	title={{You Are What You Eat: The Influence of Reference Groups on Consumers' Connections to Brands}}
		,
	author={{
			JenniferEscalas
		} and {
			JamesREdson
		} and {
			Bettman
		}}
		
		
	
	
		,
	journal={{Journal of Consumer Psychology}}
		
			13
			3
			
			,
	year={2003}
		
	

}

@incollection{b6,
	
	
		,
	title={{Multivariate analysis: the need for data and other problems}}
		,
	author={{
			BSEveritt
		}}
	
	
		,
	journal={{British Journal of Psychiatry}}
		
			126
			
			,
	year={1975}
		
	

}

@book{b7,
	
	
		,
	title={{Factor Analysis (2nd}}
		,
	author={{
			RLGorsuch
		}}
		
			,
	year={1983}
		
	

}

@book{b8,
	
	
		,
	title={{}}
		,
	author={{
			NJHillsdale
		} and {
			Erlbaum
		}}
		
		
	

}

@book{b9,
	
	
		,
	title={{Reference Group Influence: A Cross Cultural COMPARISON OF Public Services}}
		,
	author={{
			FranciscoGuzmán
		} and {
			JordiMontaña
		} and {
			VicentaSierra
		}}
		
		
		
	

}

@book{b10,
	
	
		,
	author={{
			JPGuilford
		}}
		,
	title={{Psychometric methods}}
				New York
		
			,
	publisher={McGraw Hill}
			,
	year={1954}
		
	
	,
	note={2 nd edition}

}

@book{b11,
	
	
		,
	author={{
			JFHair
		} and {
			Jr
		} and {
			REAnderson
		} and {
			RLTatham
		} and {
			WCBlack
		}}
		
		
		
		
		,
	title={{Multivariate data analysis}}
				New Jersey
		
			,
	publisher={Prentice Hall, Inc}
			,
	year={1998}
		
	
	,
	note={5th Edition}

}

@incollection{b12,
	
	
		,
	title={{The Psychology of Status}}
		,
	author={{
			HerbertHHyman
		}}
	
	
		,
	journal={{Archives of Psychology}}
		
			269
			
			,
	year={1942}
		
	

}

@incollection{b13,
	
	
		,
	title={{Two Functions of Reference Groups}}
		,
	author={{
			HaroldHKelley
		} and {
			RinehartHolt
		} and {
			Winston
		}}
		
		
	
	
		,
	booktitle={{Basic Studies in Social Psychology}}
				,
	editor={
			HaroldProshansky
			BernardSiedemberg
		}
		New York, NY
		
			,
	year={1965}
			
		
	

}

@incollection{b14,
	
	
		,
	title={{Students and Housewives: Differences in Susceptibility to Reference Group Influences}}
		,
	author={{
			CPark
		} and {
			VParkerWhan
		} and {
			Lessig
		}}
		
		
	
	
		,
	journal={{Journal of Consumer Research}}
		
			4
			
			,
	year={1977. September}
		
	

}

@book{b15,
	
	
		,
	title={{Driving Profitability by Encouraging Customer Referrals: Who, When, and How}}
		,
	author={{
			VKumar
		} and {
			JAndrewPetersen
		} and {
			RobertPLeone
		}}
		
		
		
	

}