@incollection{, 3E4DA37C89EE20B1547CBDD51876C0A0 , author={{DeepikaJhamb} and {rkiran} and {Thapar University}}, journal={{Global Journal of Management and Business Research}}, journal={{GJMBR}}2249-45880975-585310.34257/GJMBR, address={Cambridge, United States}, publisher={Global Journals Organisation}1226371 } @incollection{b0, , title={{Buying behavior of consumers for food products in an emerging economy}} , author={{ JAli } and { SKapoor } and { JMoorthy }} , journal={{British Food Journal}} 112 2 , year={2010} } @book{b1, , title={{}} , author={{ SAArshad } and { MWHisam }} , year={2008} , note={Issues in Retailing} } @book{b2, , title={{A study on the challenges and opportunities faced by organized retail players in Bangalore}} , author={{ Dash } and { SChandy }} , year={2009} } @incollection{b3, , title={{Consumer values and the importance of store attributes}} , author={{ OErdem } and { ABOumlil } and { STuncalp }} , journal={{International Journal of Retail and Distribution Management}} 27 4 , year={1999} } @incollection{b4, , title={{Customer expectations of store attributes: A study of organized retail outlets in India}} , author={{ PGhosh } and { VTripathi } and { AKumar }} , journal={{Journal of Retail & Leisure Property}} 9 1 , year={2010} } @incollection{b5, , title={{Organized retailing in India-An empirical study of appropriate formats and expected trends}} , author={{ BGoyal } and { MAggarwal }} , journal={{Global journal of Business Research}} 3 2 , year={2009} } @incollection{b6, , title={{Brand Position of General Store From Consumer's Perspective-A comparative Study on Departmental Store and Traditional Shop}} , author={{ MGupta }} , booktitle={{Proceedings of Conference on IPR}} Conference on IPRPatiala , year={2004. 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@incollection{b32, , title={{}} , journal={{Retailing and Consumer Services}} 17 }