@incollection{,
	
					
					
					437BB6ECC0995833ACAE9A24A890C1A1
				,
	author={{SamehTebourbi} and {RomdhaneKhemakhem}},
	journal={{Global Journal of Management and Business Research}},
	journal={{GJMBR}}2249-45880975-585310.34257/GJMBR,
	address={Cambridge, United States},
	publisher={Global Journals Organisation}2123347
}

@book{b0,
	
	
		,
	title={{Customer relationship management: concepts and tools}}
		,
	author={{
			F
		}}
		
			,
	year={2004}
			,
	publisher={Elsevier Butterworth-Heinemann}
			,
	address={Oxford}
		
	

}

@incollection{b1,
	
	
		,
	title={{the partial Least Squares approach for structural equation modeling}}
		,
	author={{
			WChin
		}}
	
	
		,
	booktitle={{Marcoulides G. A, Modern Methods for Business Research}}
				
			,
	year={1998}
			
		
	

}

@incollection{b2,
	
	
		,
	title={{A paradigm for Developing Better Measures of Marketing Constructs}}
		,
	author={{
			GAChurchill
		}}
	
	
		,
	journal={{Journal of Marketing Research}}
		
			16
			1
			
			,
	year={1979}
		
	

}

@book{b3,
	
	
		,
	title={{Market -Etudes et recherches en marketing, 4ième édition}}
		,
	author={{
			YEvrard
		} and {
			BPras
		} and {
			EEt Roux
		}}
		
		
		
			,
	year={2009}
			,
	publisher={Dunod}
			,
	address={Paris}
		
	

}

@incollection{b4,
	
	
		,
	title={{Structurefunction mapping of a heptameric module in the nuclear pore complex}}
		,
	author={{
			JFernandez-Martinez
		}}
	
	
		,
	journal={{J Cell Biol}}
		
			196
			4
			
			,
	year={2012}
		
	

}

@incollection{b5,
	
	
		,
	title={{Evaluating structural equation models with unobservable variables and measurement error}}
		,
	author={{
			CFornell
		} and {
			DFEt Larcker
		}}
		
	
	
		,
	journal={{Journal of Marketing Research}}
		
			18
			
			,
	year={1981}
		
	

}

@book{b6,
	
	
		,
	author={{
			GDGarson
		}}
		,
	title={{Partial Least Squares: Regression & Structural Equation Models}}
				
			,
	year={2016. 2016}
		
	

}

@book{b7,
	
	
		,
	title={{}}
		,
	author={{
			)Editi
		} and {
			Asheboro
		}}
		
		
			,
	publisher={Statistical Associates Publishing}
		
	

}

@book{b8,
	
	
		,
	title={{Méthodologie de la recherche en sciences de gestion: réussir son mémoire ou sa thèse}}
		,
	author={{
			M.-LpyGavard-Perret
		}}
		
			,
	year={2012}
		
	

}

@incollection{b9,
	
	
		,
	title={{The Evolving Nature of the Computer Self-Efficacy Construct: An Empirical Investigation of Measurement Construction, Validity, Reliability and Stability Over Time}}
		,
	author={{
			MGeorge
		} and {
			FloridaIRichard
		} and {
			D
		} and {
			Paul Clay Fort LewisColl
		}}
		
		
		
	
	
		,
	journal={{Journal of the Association for Information Systems}}
		
			8
			1
			
			,
	year={2017}
		
	

}

@incollection{b10,
	
	
		,
	title={{}}
		,
	author={{
			JLGiannelloni
		} and {
			EEt Vernette
		}}
		
	
	
		,
	journal={{Etudes de marché}}
		
			,
	year={2001}
		
	

}

@incollection{b11,
	
	
		,
	title={{Customer relationship management: Digital transformation and sustainable business model innovation}}
		,
	author={{
			HGil-Gomez
		} and {
			VGuerola-Navarro
		} and {
			ROltra-Badenes
		} and {
			Lozano-Quilis
		}}
		
		
		
	
	
		,
	journal={{Economic Research-Ekonomska Istra?ivanja}}
		
			12
			1
			
			,
	year={2020}
		
	
	,
	note={J.}

}

@book{b12,
	
	
		,
	title={{A primer on partial least squares structural equation modeling (PLS-SME)}}
		,
	author={{
			JFHair
		} and {
			GHult
		} and {
			MTomas
		} and {
			CMRingle
		} and {
			MEt Sarsted
		}}
		
		
		
		
		
			,
	year={2014}
			,
	publisher={Sage publications}
		
	

}

@incollection{b13,
	
	
		,
	title={{A quantitative approach to content validity1}}
		,
	author={{
			CharlesHLawshe
		}}
	
	
		,
	journal={{Personnel psychology}}
		
			28
			4
			
			,
	year={1975}
		
	

}

@incollection{b14,
	
	
		,
	author={{
			ScottBMackenzie
		} and {
			Podsakoff
		} and {
			MPhilip
		} and {
			Podsakoff
		} and {
			PNathan
		}}
		
		
		
		
	
	
		,
	booktitle={{Construct measurement and validation procedures in MIS and behavioral research: Integrating new and existing techniques}}
				
			,
	year={2011}
			35
			
		
	

}

@incollection{b15,
	
	
		,
	title={{Technological Challenges in Management of Organizations}}
		,
	author={{
			PrincewillLekara
		}}
	
	
		,
	journal={{International Journal of Business & Law Research}}
		
			7
			2
			
			,
	year={2019}
		
	

}

@book{b16,
	
	
		,
	title={{Diffusion of innovation}}
		,
	author={{
			EMRogers
		}}
		
			,
	year={2003}
		
	
	,
	note={5th Edition, Kindle edition}

}

@incollection{b17,
	
	
		,
	title={{Adoption of Information Systems (IS): The Factors that Influencing IS Usage and Its Effect on Employee in Jordan Telecom Sector (JTS): A Conceptual Integrated Model international}}
		,
	author={{
			MZabadi
		}}
	
	
		,
	journal={{Journal of Business and Management}}
		
			,
	year={2016}
		
	

}

@book{b18,
	
	
		,
	title={{I have often seen other users of the e-CRM system. 2. In my organization, several members have the e-CRM system 3. I saw the e-CRM system used outside my company}}
				
	

}

@book{b19,
	
	
		,
	title={{The system is not very visible in my Organization 5. I saw the e-CRM system used in my business}}
		
	

}

@book{b20,
	
	
		,
	title={{CRM system is not yet adopted in my department}}
				
	

}

@book{b21,
	
	
		,
	title={{I have observed other people in my department using the e -CRM system}}
				
	

}

@book{b22,
	
	
		,
	title={{I have seen sales advisers on most computers}}
		
	

}

@incollection{b23,
	
	
		,
	title={{The e-CRM system offers better customer service. 12. The e-CRM system allows sellers to be more reactive. 13. The e-CRM system allows sellers to be more aware. 14. The e-CRM system meets the real needs of customers. 1. Yes 2. No If yes}}
	
	
		,
	booktitle={{CRM system attempts to create a unique vision for each client. 10. The e-CRM system enables customer loyalty. 11}}
				
	
	,
	note={which application is it? (Specify name}

}

@book{b24,
	
	
		,
	title={{You are: 1. Member of the management team 2. Marketing Manager 3. Customer manager 4. Sales manager 5. Other, please specify ?????????????? For the following proposals}}
		
	
	,
	note={please indicate}

}

@book{b25,
	
	
		,
	title={{T2: Using the e-CRM system allows you to understand how it works. T3: I tried the e-CRM system before adopting within the company. Q4: Testing the e-CRM system allows me to use it properly. T5: Testing the e -CRM system allows you to master your tools and functionalities}}
				
	

}

@book{b26,
	
	
		,
	title={{T6: A trial period is essential. T7: I don't have the opportunity to try different applications on the}}
				
	

}

@incollection{b27,
	
	
		,
	title={{O4: I have observed other people in my department using the e-CRM system. O5: The e-CRM system attempts to create a unique vision for each customer}}
	
	
		,
	booktitle={{O6: The e-CRM system enables customer loyalty. O7: The e-CRM system offers better customer service. O8: The e-CRM system allows sellers to be more aware. O9: The e-CRM system meets the real needs of customers. O10: The e-CRM system allows the speed of data circulation. O11: The e-CRM system allows better collection of customer data. O12: The e-CRM system allows better use of customer data}}
				
	
	,
	note={O2: In my organization, several members have the e-CRM system. O3: I saw the e-CRM system used outside my company}

}