@incollection{, 9FDD730403AED93F053F54C327504F08 , author={{Sani ShuaibuSagagi} and {Dr. RameshKumar}}, journal={{Global Journal of Management and Business Research}}, journal={{GJMBR}}2249-45880975-585310.34257/GJMBR, address={Cambridge, United States}, publisher={Global Journals Organisation}2062126 } @book{b0, , author={{ ESAsemah }} , title={{Selected Mass Media Themes. Jos}} , publisher={Jos University Press} , year={2011} } @book{b1, , title={{Dictionary of Marketing Terms. Pennsylvania}} , author={{ PBennet }} , year={1989} , publisher={McGraw-Hill Publishers} } @incollection{b2, , title={{Online Shopping Trends and Its Effects on Consumer Buying Behavior: A Case Study of Young Generation of Pakistan}} , author={{ Bin } and { MKDost } and { MIliyas } and { CRehman }} , journal={{Journal of Social Development}} 5 1 , year={2015} , note={http} } @book{b3, , title={{Consumer Behaviors. Ontario}} , author={{ JBlithe }} , year={2008} , publisher={Thomson Publishers} } @incollection{b4, , title={{Hedonic and Utilitarian motivation for online retail shopping behavior}} , author={{ TChilders }} , journal={{Journal of Retailing}} 77 , year={2001} } @incollection{b5, , title={{The Trend of Online Shopping in 21 st Century: Impact of Enjoyment in TAM Model}} , author={{ Chema }} , journal={{Asian Journal of Empirical Research}} 3 2 , year={2012} } @incollection{b6, , title={{The influence of online marketing of Jumia and Konga on consumer purchasing behavior among Kogi residents in Nigeria}} , author={{ AEkwueme } and { ANehemiah }} , journal={{Global Journal Inc}} 2249-260X 6 17 , year={2017} , note={USA. (journal of human-social science: arts and humanities-psychology)} } @book{b7, , title={{Consumer Behavior: building marketing strategy}} , author={{ IHawkins } and { LMotherbaugh }} , year={2010} , publisher={Mc Graw-Hill Irwin} , address={New York} } @incollection{b8, , title={{Consumer Buying Behavior of Online Shopping-A Study}} , author={{ TKavitha }} , journal={{International Journal of research in Management and Business Studies}} 2348-6503 4 3 , year={2017} } @book{b9, , title={{Management Information System. Managing the Digital Firm}} , author={{ KCLaudon } and { JPLaudon }} , year={2012} , address={Delhi. Pearson} } @incollection{b10, , title={{determinant of intention to use the mobile apps: an extension of the classic TAM model}} , author={{ FMunoz-Leiva } and { SCliment-Climent } and { FCabanillas-Liebana }} , journal={{Spanish journal of marketing}} 21 , year={2017} , publisher={Elsevier} } @book{b11, , title={{How social Media Impacts the Consumer Decision Making Model}} , author={{ JPayne }} , year={2012} } @book{b12, , title={{what makes buyers to stay offline? Factors influencing online purchase behavior". International journal of research in finance and marketing}} , author={{ MPoturak }} , year={2018} 8 } @incollection{b13, , title={{A study of adoption behavior for online shopping: an extension of TAM model". International journal advances in social sciences and humanities}} , author={{ SPreeti } and { Rehman }} 10.1080/23311975.2018.1514940 , booktitle={{Cogent business and management}} Bangladesh , year={2016. 2018} 4 1514940 , note={Consumer Buying Behavior towards online shopping: An empirical study on Dhaka city} } @incollection{b14, , title={{Application of Theory of Reasoned Action in Predicting the Consumer Behavior to buy the Toyota Avanza Veloz at PT. Putera Auto Perkasa Medan}} , author={{ SSimbolan }} 10.18488/journal.2/2015.5.7/2.7.357.372 , journal={{Nigeria Scientific Research}} 5 7 , year={2015} , note={Journal of Asian What Motivates Consumers to Shop Online? An Empirical Study on Kano City} }