@incollection{, F1E2FE61BA9B6E60B3557929E3468F12 , author={{OkwaraC.C.} and {Emmanuel NlemchukwuC.} and {Onyeme Linus.N.}}, journal={{Global Journal of Management and Business Research}}, journal={{GJMBR}}2249-45880975-585310.34257/GJMBR, address={Cambridge, United States}, publisher={Global Journals Organisation}1974959 } @incollection{b0, , title={{Value creation in E-business}} , author={{ RAmit } and { CZott }} 10.1002/smj.187/abstract , journal={{Strategic Management Journal}} 22 , year={2001} } @book{b1, , title={{Principles of Marketing}} , author={{ GArmstrong } and { SAdam } and { SDenize } and { PKotler }} , year={2014. 2014} , address={Sydney, Australia, Pearson} } @book{b2, , title={{Distribution Channels: Understanding and Managing Channels to Market}} , author={{ JDent }} , year={2011} , publisher={Kogan Page} } @book{b3, , author={{ MChristopher }} , title={{Strategia zarz?dzania dystrybucj?. Praktyka logistyki biznesu, Agencja Wydawniczo-Poligraficzna Placet}} Warszawa , year={1999} } @book{b4, , title={{Dystrybucja produktów}} , author={{ ACzuba?a }} , year={2001} , address={PWE, Warszawa} } @book{b5, , title={{Marketing. Punkt zwrotny nowoczesnej firmy}} , author={{ LGarbarski } and { IRutkowski } and { WrzosekW }} , year={2000} , address={PWE, Warszawa} } @book{b6, , title={{The Practice of Supply Chain Management}} , author={{ TPHarrison } and { HLLee } and { JJNeale }} , year={2003. 2003} , publisher={Springer} } @book{b7, , title={{Zarz?dzanie procesami logistycznymi}} , author={{ SKrawczyk }} , year={2001} , address={PWE, Warszawa} } @book{b8, , title={{Marketing Management}} , author={{ KellerKotler } and { Burton }} , year={2009} , publisher={Pearson Education Australia: Frenchs Forest} } @incollection{b9, , title={{Kana?y dystrybucji -kszta?towanie relacji}} , author={{ ZSpyra }} , journal={{Wydawnictwo Fachowe Cedetu.pl}} , year={2007. 2007} } @incollection{b10, , title={{Marketing on the Internet}} , author={{ PPallab }} , journal={{Journal of Consumer Marketing}} 13 , year={1996} } @book{b11, , title={{Marketing: Origins, Concepts, Environment, Holborn, London, Thomson Learning}} , author={{ RWright }} , year={1999. 1999} } @incollection{b12, , title={{Customer value: The next source for competitive advantage}} , author={{ RBWoodruff }} , journal={{Journal of the Academy of Marketing Science}} 25 , year={1997} } @incollection{b13, , title={{The Behavioral Consequences of Service Quality}} , author={{ VAZeithaml } and { LLBerry } and { AParasuraman }} , journal={{Journal of Marketing}} 60 , year={1996} }