@incollection{,
	
					
					
					B5D056F1E71E2B6E10B0E0B4F1A0F93F
				,
	author={{Made Aristiawan S.A.} and {Dwi Putra BuanaS.} and {Handry SudiarthaA.} and {University of Mataram}},
	journal={{Global Journal of Management and Business Research}},
	journal={{GJMBR}}2249-45880975-585310.34257/GJMBR,
	address={Cambridge, United States},
	publisher={Global Journals Organisation}1974148
}

@incollection{b0,
	
	
		,
	title={{Experiential Marketing (An Approach Marketing)}}
		,
	author={{
			FransiscaAndreani
		}}
	
	
		,
	journal={{Journal of Marketing Management}}
		
			2
			
			,
	year={2007}
		
	

}

@incollection{b1,
	
	
		,
	title={{Influence Analysis of Consumer Satisfaction Commitment, Loyalty and Word of Mouth}}
		,
	author={{
			PMAndini
		}}
	
	
		,
	journal={{Journal of Economics and Business}}
		
			3
			,
	year={2016}
		
	

}

@book{b2,
	
	
		,
	title={{}}
		,
	author={{
			BarryJBason
		}}
		
	

}

@book{b3,
	
	
		,
	title={{}}
		,
	author={{
			L
		} and {
			YongKie
		}}
		
		
	

}

@incollection{b4,
	
	
		,
	title={{Modeling Consumer Satisfaction and Word Of Mouth: Restaurant Patronage Korea}}
		,
	author={{
			Eun-Fu;Kim
		} and {
			MitchGriffin
		}}
		
	
	
		,
	journal={{Journal of Services Marketing}}
		
			19
			
			,
	year={2005}
		
	

}

@incollection{b5,
	
	
		,
	title={{Building Buzz: Word of Mouth A Key Benefit of Experiential Marketing}}
		,
	author={{
			LBigham
		}}
	
	
		,
	journal={{Journal of Marketing Research}}
		
			1
			1
			
			,
	year={2007}
		
	

}

@incollection{b6,
	
	
		,
	title={{Experience quality, perceived value, satisfaction and behavioral intentions for heritage tourists}}
		,
	author={{
			CChen
		} and {
			FChen
		} and {
			S
		}}
		
		
	
	
		,
	journal={{Tourism Management}}
		
			31
			
			,
	year={2010. 2010}
		
	

}

@incollection{b7,
	
	
		,
	title={{Customer Satisfaction in Tourist Destination: The Case of the Tourism Offer in the City of Naples}}
		,
	author={{
			Corte
		} and {
			Vd
		} and {
			MSciarelli
		} and {
			Cascella
		} and {
			GGaudio
		} and {
			D
		}}
		
		
		
		
		
	
	
		,
	journal={{Journal of Investment and Management}}
		
			4
			1-1
			
			,
	year={2015. 2015}
		
	

}

@book{b8,
	
	
		,
	title={{reformulated Marketing Strategies to Increase Room Occupancy Rate at the Four Seasons Resort Jimbaran, Thesis}}
		,
	author={{
			KDFadmawati
		}}
		
			,
	year={2011}
		
		
			University of Udayana
		
	

}

@book{b9,
	
	
		,
	title={{Analysis of Effect of Customer Satisfaction and Trust Department of Economics Students Against Sharia Desire to Make Word Of Mouth}}
		,
	author={{
			HarisFaulidi
		}}
		
			,
	year={2015}
		
	

}

@incollection{b10,
	
	
		,
	title={{Word of Mouth in Service Industry: Possible Relation With Attitudes and Buying}}
		,
	author={{
			MHarsasi
		}}
	
	
		,
	journal={{Journal of Business Strategy}}
		
			15
			1
			
			,
	year={2006}
		
	

}

@incollection{b11,
	
	
		,
	title={{Marketing in Venus}}
		,
	author={{
			KartajayaHermawan
		}}
	
	
		,
	journal={{Jakarta: Gramedia}}
		
			,
	year={2004}
		
	

}

@incollection{b12,
	
	
		,
	title={{The Effect of Experiential Marketing on Customer Satisfaction and Revisit Intention of Beauty Salon Franchise Stores}}
		,
	author={{
			JHyunjin
		}}
	
	
		,
	journal={{J Journal of Fashion Business}}
		
			17
			3
			,
	year={2013}
		
	

}

@book{b13,
	
	
		,
	title={{The Effect of Experiential Marketing Towards Customer Satisfaction on Online Fashion Store in Indonesia}}
		,
	author={{
			Fatharani U SIndrawati
		}}
		
			,
	year={2016}
		
	

}

@incollection{b14,
	
	
		,
	title={{}}
	
	
		,
	journal={{Asia Pacific Journal of Advanced Business and Social Studies}}
		
			2
			2
		
	

}

@incollection{b15,
	
	
		,
	title={{Analysis konsumenjasa experiential marketing and loyalty of travel (recreation padataman study Sengkaling Malang)}}
		,
	author={{
			Jatmiko
		} and {
			Andharini
		}}
		
	
	
		,
	journal={{Journal of Management and Entrepreneurship}}
		
			14
			2
			,
	year={2012}
		
	

}

@incollection{b16,
	
	
		,
	title={{Experiential Marketing: an Efficient Tool to Leverage Marketing Communications Impact on Consumer Behaviour}}
		,
	author={{
			C &Kailani
		} and {
			NCiobotar
		}}
		
	
	
		,
	journal={{International Conference on Marketing and Business Development Journal}}
		
			1
			1
			
			,
	year={2015}
		
	

}

@incollection{b17,
	
	
		,
	title={{Museum Marketing: Shift from Traditional to Experiential Marketing}}
		,
	author={{
			OKirezli
		}}
	
	
		,
	journal={{International Journal of Management Cases}}
		
	

}

@incollection{b18,
	
	
		,
	title={{Marketing Management}}
		,
	author={{
			PhilipKotler
		} and {
			KevinLKeller
		}}
		
	
	
		,
	journal={{Jakarta: Erland}}
		
			1
			,
	year={2005}
		
	

}

@book{b19,
	
	
		,
	title={{How to Use and Wear Path analysis}}
		,
	author={{
			EngkosKuncoro
		} and {
			RiduwanAchmad
		}}
		
		
			,
	year={2007}
			,
	address={Alfabeta; Bandung}
		
	
	,
	note={path Analysis}

}

@incollection{b20,
	
	
		,
	title={{Application of Experiential Marketing}}
		,
	author={{
			Kustini
		}}
	
	
		,
	journal={{Journal of Research and Economics Business}}
		
			7
			2
			
			,
	year={2012}
		
		
			UPN Veteran East Java
		
	

}

@incollection{b21,
	
	
		,
	title={{Analysis of Effect of Experiential Marketing Customer Satisfaction In Modern Café Surabaya}}
		,
	author={{
			AkikoNatasha
		} and {
			DebrinaDwi
		} and {
			Kristanti
		}}
		
		
	
	
		,
	journal={{Journal of Marketing Management}}
		
			2
			
			,
	year={2013}
		
	

}

@incollection{b22,
	
	
		,
	title={{Modeling Relationship between Experiential Marketing, Experiential Value and Purchase intension in Organized Quick Service Chain Restaurants Using Structural Equation Modeling Approach}}
		,
	author={{
			ANigam
		}}
	
	
		,
	journal={{IJCSMS International Journal of Computer Science and Management Studies}}
		
			12
			,
	year={2012. June, 2012}
		
	
	,
	note={Special Issue of}

}

@incollection{b23,
	
	
		,
	title={{The Effect of Customer Satisfaction and Product Quality Against the Word of Mouth On Social Networking Site Twitter}}
		,
	author={{
			RSaifudin
			
				2 22. Sugiyono.
			
		}}
	
	
		,
	journal={{Journal of Economics and Business}}
		
			1
			,
	year={2016. 2013}
			,
	publisher={Alfabeta}
		
	
	,
	note={Management Research Methods}

}

@incollection{b24,
	
	
		,
	title={{Influence of Emotion Experiential Marketing and Customer Loyalty Marketing Against Typical cottage Malays in Singapore}}
		,
	author={{
			Taulin
		} and {
			OMarhadi
		}}
		
	
	
		,
	journal={{Journal of Hospitality & Tourism Research}}
		
			20
			4
			,
	year={2012}
		
	
	,
	note={Economic Journal.}

}