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					79EEBB00043BF2C305BE1A513162355F
				,
	author={{Krishna KGovender} and {Regenesys Business School}},
	journal={{Global Journal of Management and Business Research}},
	journal={{GJMBR}}2249-45880975-585310.34257/GJMBR,
	address={Cambridge, United States},
	publisher={Global Journals Organisation}16616
}

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			University of Iowa
		
	
	,
	note={Phd Thesis}

}

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@incollection{b4,
	
	
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@incollection{b5,
	
	
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@incollection{b7,
	
	
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@incollection{b9,
	
	
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@incollection{b10,
	
	
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	title={{Influence of customer satisfaction on loyalty: A study on mobile telecommunication industry}}
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@incollection{b11,
	
	
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	title={{A link for perceived price, price fairness and customer satisfaction}}
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	journal={{Pacific Business Review International}}
		
			5
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			,
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@book{b12,
	
	
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	title={{Marketing management}}
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	publisher={Prentice Hall}
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@incollection{b14,
	
	
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@incollection{b15,
	
	
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@incollection{b16,
	
	
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	title={{What makes customers brand loyal: A study on the telecommunication sector of Pakistan}}
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}

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@incollection{b18,
	
	
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	title={{Behavioral brand loyalty and consumer brand associations}}
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@incollection{b20,
	
	
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	title={{Investigating the impact of service quality and customer satisfaction on customer loyalty in mobile telephony in Greece}}
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@incollection{b21,
	
	
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@book{b22,
	
	
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@incollection{b23,
	
	
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	title={{Development of marketing science and studies in Lithuania}}
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@incollection{b24,
	
	
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	title={{Determinants and outcomes of relationship quality}}
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@incollection{b25,
	
	
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@incollection{b26,
	
	
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	title={{Consumer perceptions of price, quality, and value: A means-end model and synthesis of evidence}}
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}