@incollection{, 8CD357118762DFCE81BABB2A92A648F2 , author={{Rizwan AliKhan} and {MutahharAli} and {Quaid-i-Azam University, Islamabad}}, journal={{Global Journal of Management and Business Research}}, journal={{GJMBR}}2249-45880975-585310.34257/GJMBR, address={Cambridge, United States}, publisher={Global Journals Organisation}1615359 } @incollection{b0, , title={{A trend analysis of liquidity management efficiency in selected private sector Indian steel industry}} , author={{ ABhunia }} , journal={{International Journal of Research in Commerce and Management}} 1 , year={2010. Sep, 2010} } @incollection{b1, , title={{Working Capital Management and Profitability-A Case of Pakistani Firms}} , author={{ ARaheman } and { MNasr }} , journal={{International Review of business Research Papers}} 3 1 , year={2007. March} } @incollection{b2, , title={{Corporate Governance and Firm Performance: A Study of Sri Lankan Manufacturing Companies}} , author={{ Velnampy }} , journal={{Journal of Economics and Sustainable Development}} 4 3 , year={2013} } @incollection{b3, , title={{What is more important? Profitability or Liquidity of a Company? 1 C Figure 1 : Curve Estimtion 5}} , author={{ Walt }} , booktitle={{Resolved Question}} , year={2009. 2009} , note={Liquidity v/s profitability-Striking the Right Balance} } @incollection{b4, , title={{Liquidity-Profitability Tradeoff: An Empirical Investigation in an Emerging Market}} , author={{ AEljelly }} , journal={{International Journal of Commerce & Management}} 14 , year={2004} } @incollection{b5, , author={{ TVelnampy }} , booktitle={{A Study on Investment Apparaisal and Profitability}} , year={2005} } @book{b6, , author={{ QasimSaleem & Ramiz Ur Rehman }} , title={{Impacts of liquidity ratios on profitability}} , year={2011} } @incollection{b7, , title={{}} , journal={{Interdisciplinary Journal of Research in Business}} 1 } @incollection{b8, , title={{Liquidity management, operating performance, and corporate value: evidence from Japan and Taiwan}} , author={{ Wang }} , journal={{Journal of Multinational Financial Management}} 12 , year={2002} } @incollection{b9, , title={{Firm-level performance impact of IS support for product innovation}} , author={{ Zhang }} , journal={{European Journal of Innovation Management}} 14 1 , year={2011} }