@incollection{, 181AB77275A7751FBD6E36B4D154ACA0 , author={{Mohammad FotouhiArdakani} and {Islamic Azad University}}, journal={{Global Journal of Management and Business Research}}, journal={{GJMBR}}2249-45880975-585310.34257/GJMBR, address={Cambridge, United States}, publisher={Global Journals Organisation}1591522 } @incollection{b0, , title={{An empirical assessment of the SERVQUAL scale}} , author={{ EAbakus } and { GWBoller }} , journal={{Journal of Business Research}} 24 3 , year={1992} } @incollection{b1, , title={{An examination of the relationship between service quality perception and customer satisfaction: A SEM approach towards Malaysian Islamic banking}} , author={{ MAmin } and { ZIsa }} , journal={{International Journal of Islamic and Middle Eastern Finance and Management}} 1 , year={2008} } @book{b2, , author={{ GArmstrong } and { PKotler }} , title={{Principles of Marketing}} India , publisher={Prentice Hall} , year={1996} , note={Seventh edition} } @incollection{b3, , 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Fotouhi Ardakani, Mohammad} 2225-8329 5 2 , year={2015} } @incollection{b25, , title={{Service quality and its impact on customer satisfaction in Indian hospitals: perspectives of patients and their attendants}} , author={{ PPadma } and { CRajendran } and { PSLokachari }} , journal={{Benchmarking: An International Journal}} 17 , year={2010} } @incollection{b26, , title={{Service quality and its impact on customer satisfaction in Indian hospitals: perspectives of patients and their attendants}} , author={{ PPadma } and { CRajendran } and { PSLokachari }} , journal={{Benchmarking: An International Journal}} 17 , year={2010} } @incollection{b27, , title={{E-S-QUAL, A Multiple-Item Scale for Assessing Electronic Service Quality}} , author={{ AParasuraman } and { VZeithaml } and { AMalhotra }} , journal={{Journal of Service Research}} 7 3 , year={2005} } @incollection{b28, , title={{A conceptual model of service quality and its implications for future research}} , author={{ AParasuraman } and { VAZeithaml } and { LLBerry }} , journal={{Journal of Marketing}} 49 4 , year={1985} } @incollection{b29, , title={{Service quality, customer satisfaction, and behavioral intentions in fast-food restaurants}} , author={{ HQin } and { VRPrybutok }} , journal={{International Journal of Quality and Service Sciences}} 1 , year={2009} } @incollection{b30, , title={{A basic model of electronic commerce adoption barriers: A study of regional small businesses in Sweden and Australia}} , author={{ CRobert } and { LejlaMacgregor } and { Vrazalic }} , journal={{Journal of Small Business and Enterprise Development}} 12 4 , year={2005} } @incollection{b31, , title={{E-service quality: a model of virtual service quality dimensions}} , author={{ JSantos }} , journal={{MSQ}} 13 3 , year={2003} } @incollection{b32, , title={{Leadership and service quality in higher education: the case of the Technological Educational Institute of Larissa}} , author={{ PTrivellas } and { DDargenidou }} , journal={{International Journal Quality Service Science}} 1 , year={2009} } @incollection{b33, , title={{Relationship quality evaluation in retailers' relationships with consumers}} , author={{ PVesel } and { VZabkar }} , journal={{European Journal of Marketing}} 44 , year={2010} } @incollection{b34, , title={{Relationship quality evaluation in retailers' relationships with consumers}} , author={{ PVesel } and { VZabkar }} , journal={{European Journal of Marketing}} 44 , year={2010} } @incollection{b35, , title={{Customer satisfaction and business performance: a firm-level analysis}} , author={{ PWilliams } and { ENaumann }} , journal={{Journal of Services Marketing}} 25 , year={2011} } @incollection{b36, , title={{An empirical assessment and application of SERVQUAL in a Mainland Chinese department store}} , author={{ XZhaou } and { CBai } and { YVHui }} , journal={{Total Quality Management}} 13 , year={2002} }