@incollection{, A6D8DD0DA26038276C8641FD6A71614E , author={{Md. HaseburRahman} and {Md.Redwanuzzaman} and {Pabna University of Science and Technology}}, journal={{Global Journal of Management and Business Research}}, journal={{GJMBR}}2249-45880975-585310.34257/GJMBR, address={Cambridge, United States}, publisher={Global Journals Organisation}1435766 } @book{b0, , title={{The Relationship between Customer Satisfaction and Service Quality: a study of three Service sectors in UmeƄ}} , author={{ JMAgbor }} , year={2011} , note={cited 29 may 2014} } @incollection{b1, , title={{Determinants of consumer retention in cellular industry in Pakistan}} , author={{ JFAli } and { IAli } and { KRehman } and { AKYilmaz } and { NSafwan } and { HAfzal }} , journal={{African Journal of Business Management}} 4 12 , year={2010} } @incollection{b2, , title={{An Index of Job Satisfaction}} , author={{ AHBrayfield } and { HFRothe }} , journal={{Journal of Applied Psychology}} 35 5 , year={1951} } @incollection{b3, , title={{Mobile Subscribers}} , journal={{BTRC}} , year={2014} , note={cited 29 may 2014} } @book{b4, , title={{Bangladesh Telecommunication Factors Affecting Customer Satisfaction on Grameenphone Users in Bangladesh Regulatory Commission}} } @book{b5, , title={{Service Reliability}} , author={{ Cqr }} , year={2014} , note={cited 29 may 2014} } @incollection{b6, , title={{Coefficient Alpha and Internal Structure of Test}} , author={{ LJCronbach }} , journal={{Psychometrika}} 16 , year={1951} } @book{b7, , author={{ RTDomingo }} , title={{Consistency in Service Quality}} , year={2014} , note={cited 29 may 2014} } @incollection{b8, , title={{Service Innovativeness and Firm Value}} , author={{ TDotzel } and { VShankar } and { LLBerry }} , journal={{Journal of Marketing Research}} 50 2 , year={2013} } @incollection{b9, , title={{The influence of price fairness on customer satisfaction: an empirical test in the context of automobile purchases}} , author={{ AHerrmann } and { LXia } and { KBMonroe } and { FHuber }} , journal={{Journal of Product & Brand Management}} 16 1 , year={2007} } @book{b10, , title={{Innovativeness: its antecedents and impact on business performance. Industrial marketing manage -ment}} , author={{ GT MHult } and { RFHurley } and { GAKnight }} , year={2004} 33 } @book{b11, , title={{Investigating the effects of brand experience, trust, perception image and satisfaction on creating customer loyalty: A case study of laptop market}} , author={{ SKhalili } and { ARahchamani } and { MSAbtahi }} , year={2013} } @incollection{b12, , title={{}} , journal={{Management Science Letters}} 3 9 } @incollection{b13, , title={{Major Moderators Influencing the Relationships of Service Quality, Customer Satisfaction and Customer Loyalty}} , author={{ HSLee }} , journal={{Asian Social Science}} 9 2 , year={2014} } @incollection{b14, , title={{Service Quality Delivery and Its Impact on Customer Satisfaction in the Banking Sector in Malaysia}} , author={{ JMunusamy } and { SChelliah } and { HWMun }} , journal={{International Journal of Innovation}} 1 4 , year={2010} , note={Management and Technology} } @book{b15, , title={{Psychometric Theory}} , author={{ JLNunnally }} , year={1978} , publisher={McGraw Hill Company} , address={New York} } @incollection{b16, , title={{Reflections on gaining competitive advantage through customer value}} , author={{ AParasuraman }} , journal={{Journal of the Academy of Marketing Science}} 25 2 , year={1997} } @incollection{b17, , title={{Corporate Social Responsibility for Brand Image and Customer Satisfaction: Assessment of Grameen Phone User's in Bangladesh}} , author={{ MHRahman }} , journal={{International Journal of Research Studies in Management}} 3 1 , year={2014b} } @incollection{b18, , title={{Factors Affecting Customer Satisfaction in Mobile Telecommunication Industry in Bangladesh}} , author={{ MHRahman }} , journal={{Business, Management and Education}} 12 1 , year={2014a} , note={Manuscript accepted for publication} } @incollection{b19, , title={{A brand for all seasons? A discussion of brand loyalty approaches and their applicability for different markets}} , author={{ SRundle-Thiele } and { RBennett }} , journal={{Journal of Product & Brand Management}} 10 1 , year={2001} } @incollection{b20, , title={{Competitive Advantages through Customer Satisfaction}} , author={{ JNSheth }} , journal={{BMA Review}} 2 , year={2001} } @book{b21, , title={{Customer satisfaction in the Hong Kong mobile phone industry}} , author={{ K.-SWoo } and { HK YFock }} , year={1999} }