@incollection{,
	
					
					
					B3734E5351E990A0E97FB89F17CE2991
				,
	author={{AmitBhatnagar} and {AmitaBhadauria} and {University of Wisconsin-Milwaukee}},
	journal={{Global Journal of Management and Business Research}},
	journal={{GJMBR}}2249-45880975-585310.34257/GJMBR,
	address={Cambridge, United States},
	publisher={Global Journals Organisation}1432331
}

@book{b0,
	
	
		,
	title={{Demographic segmentation and its effects on customer satisfaction}}
		,
	author={{
			SAziz
		} and {
			ZNas
		}}
		
		
			,
	year={2013}
		
	
	,
	note={Ijcbs}

}

@incollection{b1,
	
	
		,
	title={{Segmentation by visitor motivation in three Kenyan national reserves}}
		,
	author={{
			ABeh
		} and {
			BLBruyere
		}}
		
	
	
		,
	journal={{Tourism Management}}
		
			28
			6
			
			,
	year={2007}
		
	

}

@incollection{b2,
	
	
		,
	title={{Market segmentation by motivation: the case of Switzerland}}
		,
	author={{
			TBieger
		} and {
			CLaesser
		}}
		
	
	
		,
	journal={{Journal of Travel Research}}
		
			41
			1
			
			,
	year={2002}
		
	

}

@incollection{b3,
	
	
		,
	title={{Market segmentation in hospitality research: No longer a sequential process}}
		,
	author={{
			JTBowen
		}}
	
	
		,
	journal={{International Journal of Contemporary Hospitality Management}}
		
			10
			7
			
			,
	year={1998}
		
	

}

@incollection{b4,
	
	
		,
	title={{Segmenting Cruise Passengers Visiting Uruguay: a Factor-Cluster Analysis}}
		,
	author={{
			JGBrida
		} and {
			RScuderi
		} and {
			MNSeijas
		}}
		
		
	
	
		,
	journal={{International Journal of Tourism Research}}
		
			16
			3
			
			,
	year={2012}
		
	

}

@incollection{b5,
	
	
		,
	title={{Canadian domestic travel behaviour: A market segmentation study of rural shoppers}}
		,
	author={{
			BACarmichael
		} and {
			WWSmith
		}}
		
	
	
		,
	journal={{Journal of Vacation Marketing}}
		
			10
			4
			
			,
	year={2004}
		
	

}

@incollection{b6,
	
	
		,
	title={{Travel motivations of Japanese overseas travelers: A factor-cluster segmentation approach}}
		,
	author={{
			SCha
		} and {
			KWMccleary
		} and {
			MUysal
		}}
		
		
	
	
		,
	journal={{Journal of Travel Research}}
		
			34
			1
			
			,
	year={1995}
		
	

}

@incollection{b7,
	
	
		,
	title={{Destination loyalty formation and travelers' demographic characteristics: A multiple group analysis approach}}
		,
	author={{
			CGChi
		}}
	
	
		,
	journal={{Journal of Hospitality & Tourism Research}}
		
			35
			2
			
			,
	year={2011}
		
	

}

@incollection{b8,
	
	
		,
	title={{Identity, demographics, and consumer behaviors: International market segmentation across product categories}}
		,
	author={{
			MCleveland
		} and {
			NPapadopoulos
		} and {
			MLaroche
		}}
		
		
	
	
		,
	journal={{International Marketing Review}}
		
			28
			3
			
			,
	year={2011}
		
	

}

@book{b9,
	
	
		,
	title={{}}
		,
	author={{
			Cnn
		} and {
			Web
		}}
		
		
		
			,
	year={May 2014}
		
	

}

@book{b10,
	
	
		,
	title={{Cruise Market Watch}}
		
		
			,
	year={May 2014. May 2014}
		
		
			Cruise Market Watch
		
	

}

@incollection{b11,
	
	
		,
	title={{Logistic regression analysis of cruise vacation market potential: Demographic and trip attribute perception factors}}
		,
	author={{
			LDe La Vina
		} and {
			JFord
		}}
		
	
	
		,
	journal={{Journal of Travel Research}}
		
			39
			4
			
			,
	year={2001}
		
	

}

@book{b12,
	
	
		,
	title={{Florida Caribbean Cruise Association}}
		
		
			,
	year={May 2014}
		
	

}

@incollection{b13,
	
	
		,
	title={{Examining world market segmentation and brand positioning strategies}}
		,
	author={{
			SSHassan
		} and {
			SCraft
		}}
		
	
	
		,
	journal={{Journal of Consumer Marketing}}
		
			29
			5
			
			,
	year={2012}
		
	

}

@incollection{b14,
	
	
		,
	title={{Risk perception and buying behavior: An examination of some relationships in the context of cruise tourism in Jamaica}}
		,
	author={{
			TLHenthorne
		} and {
			BPGeorge
		} and {
			WCSmith
		}}
		
		
	
	
		,
	journal={{International Journal of Hospitality & Tourism Administration}}
		
			14
			1
			
			,
	year={2013}
		
	

}

@incollection{b15,
	
	
		,
	title={{Profiling the senior traveler: An Australian perspective}}
		,
	author={{
			LHorneman
		} and {
			RCarter
		} and {
			SWei
		} and {
			HRuys
		}}
		
		
		
	
	
		,
	journal={{Journal of Travel Research}}
		
			41
			1
			
			,
	year={2002}
		
	

}

@book{b16,
	
	
		,
	title={{Identifying resort tourism market segments based on visitor demographics: A study}}
		,
	author={{
			RInbakaran
		} and {
			BGeorge
		} and {
			MJackson
		} and {
			FR EMelo
		}}
		
		
		
		
			,
	year={2012}
		
	

}

@incollection{b17,
	
	
		,
	title={{}}
	
	
		,
	journal={{Academica Turistica-Tourism and Innovation Journal}}
		
			5
			2
			
		
	

}

@incollection{b18,
	
	
		,
	title={{Segmenting tourism in rural areas: the case of North and Central Portugal}}
		,
	author={{
			EKastenholz
		} and {
			DDavis
		} and {
			GPaul
		}}
		
		
	
	
		,
	journal={{Journal of Travel Research}}
		
			37
			4
			
			,
	year={1999}
		
	

}

@incollection{b19,
	
	
		,
	title={{Segmenting the market of west Australian senior tourists using an artificial neural network}}
		,
	author={{
			JKim
		} and {
			SWei
		} and {
			HRuys
		}}
		
		
	
	
		,
	journal={{Tourism Management}}
		
			24
			1
			
			,
	year={2003}
		
	

}

@book{b20,
	
	
		,
	title={{Principles of marketing prentice hall international}}
		,
	author={{
			PKotler
		} and {
			GAmstrong
		}}
		
		
			,
	year={1980}
			Inc
			9
		
	

}

@incollection{b21,
	
	
		,
	title={{What customers want from a cruise vacation: Using internet-enabled conjoint analysis to understand the customer's mind}}
		,
	author={{
			BKrieger
		} and {
			HMoskowitz
		} and {
			SRabino
		}}
		
		
	
	
		,
	journal={{Journal of Hospitality & Leisure Marketing}}
		
			13
			1
			
			,
	year={2005}
		
	

}

@book{b22,
	
	
		,
	title={{Demographic segmentation. Tourism, Marketing and Management Handbook}}
		,
	author={{
			RLawson
		}}
		
			,
	year={1994}
			2
			
		
	

}

@incollection{b23,
	
	
		,
	title={{Cruise ship market segmentation: a 'non-traditional'port case study}}
		,
	author={{
			BEMarti
		}}
	
	
		,
	journal={{Maritime Policy & Management}}
		
			18
			2
			
			,
	year={1991}
		
	

}

@incollection{b24,
	
	
		,
	title={{Segmenting cruisers by loyalty}}
		,
	author={{
			JFPetrick
		} and {
			ESirakaya
		}}
		
	
	
		,
	journal={{Annals of Tourism Research}}
		
			31
			2
			
			,
	year={2004}
		
	

}

@incollection{b25,
	
	
		,
	title={{Segmenting cruise passengers with price sensitivity}}
		,
	author={{
			JFPetrick
		}}
	
	
		,
	journal={{Tourism Management}}
		
			26
			5
			
			,
	year={2005}
		
	

}

@incollection{b26,
	
	
		,
	title={{Segmenting cruise passengers with perceived reputation}}
		,
	author={{
			JFPetrick
		}}
	
	
		,
	journal={{Journal of Hospitality and Tourism Management}}
		
			18
			1
			
			,
	year={2011}
		
	

}

@book{b27,
	
	
		,
	title={{Integrated Marketing Communications}}
		,
	author={{
			DPickton
		} and {
			ABroderick
		}}
		
		
			,
	year={2001}
			,
	publisher={Pearson Education}
		
	

}

@incollection{b28,
	
	
		,
	title={{Modeling travel experience for 35. Taiwanese tourism}}
		,
	author={{
			VLSeiler
		} and {
			SHsien
		} and {
			MJSelier
		} and {
			CHsieh
		}}
		
		
		
	
	
		,
	journal={{Journal of Travel & Tourism Marketing}}
		
			13
			4
			
			,
	year={2002}
		
	

}

@incollection{b29,
	
	
		,
	title={{Segmenting the Japanese tour market to turkey}}
		,
	author={{
			ESirakaya
		} and {
			MUysal
		} and {
			CFYoshioka
		}}
		
		
	
	
		,
	journal={{Journal of Travel Research}}
		
			41
			3
			
			,
	year={2003}
		
	

}

@book{b30,
	
	
		,
	title={{The socio-demographic influence on participation in outdoor recreation Activities-Implications for the Norwegian domestic market for nature-based}}
		,
	author={{
			TTangeland
		} and {
			ØAas
		} and {
			AOdden
		}}
		
		
		
			,
	year={2013}
		
	

}

@book{b31,
	
	
		,
	title={{USA Today}}
		
		
			,
	year={May 2014}
		
	

}

@incollection{b32,
	
	
		,
	title={{A market segmentation study based on benefits sought by visitors at heritage sites}}
		,
	author={{
			PWeaver
		} and {
			TJKaufman
		} and {
			YYoon
		}}
		
		
	
	
		,
	journal={{Tourism Analysis}}
		
			6
			3-4
			
			,
	year={2001}
		
	

}

@book{b33,
	
	
		,
	title={{World Travel and Tourism Council}}
		
		
			,
	year={May 2014}
		
	

}